To be a leading Micro Finance Bank of Pakistan, providing financial solutions to the poor masses for alleviation of poverty.
To create quality and sustainable income generating opportunities for the poor people of Pakistan, particularly women with a focus to bring visible change in their lives through quality and innovative micro finance services.
Honesty & integrity as cornerstone of all business activities.
Functioning as a dynamic & Closely-integrated team.
Strong, Diverse & Respectful Stakeholder Relationships.